Positioning, websites, social, and practical AI

Let people see
the business
you’ve built.

We help businesses stay visible through clear positioning, a considered website, and social designed to work wherever people find you online.

Set up a 20-minute call
A figure facing an open architectural threshold

Your business has grown. Does the way you show up online reflect that?

Potential customers look you up before they get in touch. Your website and social should reflect the same quality they would experience working with you.

Meet Gr8test Fear.

Gr8test Fear is an independent brand and digital partner for growing businesses. We work on positioning, websites, social, and practical systems, staying close from the first conversation through the finished work.

The name speaks to the moment a business is ready to be seen for what it has become.

What this looks like in practice.

M2 Design & Construction

A new website for an established construction business.

M2 has built its reputation through projects and referrals. We brought that reputation online with a new website, clearer positioning, and a better way for local customers to find and contact them.

Work delivered

A new mobile-first website, from page plan and copy through launch, with on-page SEO, local search setup, and a clearer route to contact. We also updated M2’s Google Business Profile.

Visit M2’s site
Before
Previous M2 mobile homepage with clipped navigation and dense text
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Wild Beauty Floral Design

A first website for a new floral business.

Wild Beauty Floral Design was launching custom flowers for weddings, events, and weekly arrangements. We designed a mobile-first site that lets the flowers lead, makes the services easy to browse, and gives people a clear way to inquire.

Work delivered

Website design for the new venture, with space for the work and the founder’s story, plus inquiry paths for events and arrangements.

Visit Wild Beauty’s site
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Folded paper on a worktable with a thin red line across it

Start with the business.
Build from there.

Every project starts with how the business works today: what it does well, who it's for, and what's changed. Then we find the few moves that will make the biggest difference. Usually that means some mix of the four areas below, done to the standard of a much bigger company.

Positioning &messaging

We talk with you, your team, and a few customers, and look at how your competitors present themselves. Then we put into words why people choose you. You get a short positioning statement, a set of key messages, and language you can use on the site, in proposals, and when someone asks what you do.

Website &digital experience

We plan the pages, write the copy, set the design direction, and build the site. You end up with clear service pages, a gallery of real projects, a contact path that works on a phone, and the local search basics that help people find you.

Social, marketing &content

We pick the channels your customers actually use and decide what to post and how often. You get a content plan that fits your week, a few templates, and an easy way to turn finished jobs and common questions into posts. We help you get it running, then hand it off.

AI &better workflows

We look for the tasks your team repeats every week, like quotes, follow-ups, scheduling, and answering the same questions. Then we set up tools that take the first pass, test them with the people who will use them, and show everyone how they work.

Ways to begin.

Four starting points, depending on what your business needs now.

Make the Leap

Starting at $2,5003 to 4 weeks

For businesses that are ready for more and want a clear plan before spending on anything else.

  • Positioning statement and key messages
  • The few moves that will matter most, across website, social, and AI
  • A 90-day plan you can act on, with us or on your own
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  • Conversations with you, your team, and a few customers
  • Audit of your website, social, and reviews
  • A look at how your competitors present themselves

Go on to a website or social project within 90 days, and the full fee counts toward it.

Start with the Leap

Social Refresh

Starting at $3,5003 to 4 weeks

For businesses whose work is better than their feed.

  • Instagram and Facebook strategy
  • 4-week content calendar, 14 to 16 posts written and ready
  • A playbook so your team can keep it going
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  • Discovery: your business, your customers, your competitors
  • Audit of your current profiles and what's working
  • Content pillars built around your business
  • Profile setup, three bio options, highlights, and a pinned post
  • Photo direction and a shot list for your team
  • 30-day check-in
Talk about social

New Website

Starting at $7,5005 to 7 weeks

For businesses whose website shows an older version of who they are.

  • New website, up to 6 pages, designed for phones first
  • All the copy, written for your customers
  • Set up to be found on Google and in AI search
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  • Discovery: your business, your customers, your competitors
  • Site map and content plan
  • Google Business Profile updated to match
  • Contact form, click-to-call, and analytics
  • A move from your old site with nothing lost
  • Full testing across phone, tablet, and desktop before launch
  • A guide for updating it yourself
  • 30-day check-in
Talk about a new site

We can help you explore AI solutions for your business.

AI Workflow Audit

For teams that want to use AI for real tasks, starting with one tool they can put to work.

Starting at $3,5003 to 4 weeks
Talk about AI
  • The first tool set up and working, tested with your team
  • Hands-on training for the people who will use it
  • A written plan for the next three things to set up
More…Less
  • Conversations with you and the people who do the work
  • A map of the tasks your team repeats every week, like quotes, follow-ups, scheduling and customer questions
  • Review of the tools you already use
  • Opportunities ranked by time saved and effort to set up
  • 30-day check-in

Custom apps and digital projects.

Stellar / Juniper House

Help guests find the stay that fits.

For Stellar, we built a mobile prototype for visitors arriving from social. They answer a few questions about the trip they want, then see a suggested hotel and room. The proposed AI-assisted workflow would refine those suggestions with each choice, so the guest gets closer to the right stay and the hotel has a clearer sense of what they want before they inquire.

Work delivered

A working mobile prototype of the path from trip preferences to hotel and room suggestions.

Check out the prototype
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Let’s talk.

Let's start with a 20-minute call. If it makes sense to keep talking and we're nearby, we can meet for coffee.

Set up a 20-minute call hello@gr8stfear.com